While the Opry, the Jubilee and the Hayride all showcased established stars, the Hayride was where talented, but virtual unknowns, were also given exposure to a large audience. The call letters of the station, KWKH, and a Louisiana Hayride banner stretched across the scene. Some strictly local performances have been done in the Shreveport area under the name including a 2003 Louisiana Hayride cast reunion called One More 'Ride that featured 60 acts from the original show including Kitty Wells, the Browns, Betty Amos, Homer Bailes, Billy Walker, Mitchell Torok, and Hank Thompson. The station, founded in 1925, already had experience broadcasting regionally successful country music programs. Midway through the show, thousands of young Elvis fans abandoned their seats after the King’s performance, noisily chasing after him in the wings while the live broadcast continued. [2] The musical cast for the inaugural broadcast included: the Bailes Brothers, Johnnie and Jack, the Tennessee Mountain Boys with Kitty Wells, the Four Deacons, Curley Kinsey and the Tennessee Ridge Runners, Harmie Smith, the Ozark Mountaineers, the Mercy Brothers, and Tex Grimsley and the Texas Showboys.[2]. KWKH Radio Station. Too many books on the Louisiana Hayride begin and end with Elvis and Hank. Within a few years, rock and roll had come to dominate the music scene, and on August 27, 1960, Louisiana Hayride ended its primary run. The popularity of Louisiana Hayride spawned various incarnations in other parts of the United States, most notably in Cincinnati on WLW radio and later television; its version was dubbed Midwestern Hayride. By mid-1954, a special 30-minute portion of Louisiana Hayride was being broadcast every Saturday on the AFN Pacific channel of the United Kingdom Scottish Forces Radio Network. Fully executed "Louisiana Hayride" contract signed by Gladys, Vernon and Elvis Presley in bold red ink and H.L. Raymond Franklin Page, known as Frank Page (July 16, 1925 – January 9, 2013), was a broadcaster from radio station KWKH in Shreveport, Louisiana, who on October 16, 1954 introduced Elvis Presley to the Louisiana Hayride Country music program. Courtesy of Noel Memorial Library- Louisiana State University in Shreveport. Ten days later, on April 13, the westbound rider and mail packet completed the approximately 1,800-mile journey and ...read more, Secretary of Defense Melvin Laird announces that the United States is moving to “Vietnamize” the war as rapidly as possible. Staged at the city’s Municipal Auditorium, it became a launching pad for artists who would become worldwide icons – the reason the show was … After Lee made a desperate attack against Fort Stedman ...read more, Because it lacked sufficient funds to build a strong navy, the Continental Congress gives privateers permission to attack any and all British ships on April 3, 1776. Major topics include the earliest radio broadcasts in Shreveport, the founding and growth of KWKH radio under owner/broadcaster W.K. Commonly known as the Marshall Plan, it aimed to ...read more, At his small wilderness cabin near Lincoln, Montana, Theodore John Kaczynski is arrested by FBI agents and accused of being the Unabomber, the elusive terrorist blamed for 16 mail bombs that killed three people and injured 23 during an 18-year period. [9] The set includes archival material from the collection of Chris Brown, Archivist at Centenary College of Louisiana in Shreveport, with the bulk of the audio and images in the set sourced from an archive originally assembled by Joey Kent between 1992-2009 and donated to the Library of Congress in 2009. Tracey Laird's book on Shreveport's music history makes a case for the radio station by giving us the background in music development along the Red River that led to the launch of the Louisiana Hayride program that broadcasted on KWKH from 1945 to its ending in 1960. The immediate and enormous demand for more of Presley's new kind of rockabilly music actually resulted in a sharp decline in the popularity of the Louisiana Hayride that until that point had been strictly a country music venue. Detective magazines and pulp novels ...read more, The Rebel capital of Richmond, Virginia, falls to the Union, the most significant sign that the Confederacy is nearing its final days. al. When KWKH started the Louisiana Hayride in 1948, they all returned to Shreveport. Elvis was in a pink jacket with black shirt and colorful tie, white pants, and two-tone shoes. The Louisiana Hayride, which began in 1948 on KWKH, differed from The Grand Ole Opry by allowing young, non-established stars take the stage. Barney Cannon (1955–2009), a KWKH deejay, became a specialist on the history of country music, KWKH, and the Hayride. Poet ...read more, The rise of the action-adventure blockbuster was on the horizon, but on April 3, 1978, the small-scale romantic comedy triumphs over the big-budget space extravaganza. Nobody knew then that Elvis would never again return to Shreveport, and, in fact, would only perform on stage one more time in the entire … Louisiana Hayride was a radio and later television country music show broadcast from the Shreveport Municipal Memorial Auditorium in Shreveport, Louisiana, that during its heyday from 1948 to 1960 helped to launch the careers of some of the greatest names in American country and western music. Beginning with the successful first show on April 3, 1948, Louisiana Hayride ranked second only to Nashville's Grand Ole Opry in terms of importance until ABC began telecasting Ozark Jubilee in 1955. In April, 1948, KWKH launched the Louisiana Hayride, a live country music show broadcast from the Municipal Auditorium in Shreveport. ...read more. [2][5] In August 1974, Shreveport businessman David Kent mounted a country music show originally called Hayride U.S.A., which was retitled Louisiana Hayride in 1975 after KWKH agreed to let Kent use the name. Overhanging was a Lucky Strike cigarette banner with the logo LSMFT, Lucky S trike Means Fine Tobacco. Elvis was in a pink jacket with black shirt and colorful tie, white pants, and two-tone shoes. In gratitude to Horace Logan for the boost he’d provided when Elvis was an unknown back in 1954, Presley gave a return performance on the Hayride in December 1956, at the very peak of his popularity. Henderson, and the legendary performances of the Louisiana Hayride program, which was broadcast live on KWKH radio from the Shreveport Municipal Auditorium. Sign up now to learn about This Day in History straight from your inbox. After all, Elvis had come to Shreveport over 40 times before to perform on the Hayride’s Saturday night program on KWKH radio. In the mid-1900s, Shreveport emerged as a recording and entertainment mecca – largely in part to its popular Louisiana Hayride live radio show that debuted on April 3, 1948, on KWKH, a mighty 50,000-watt station reaching 28 states. The release includes a book on the Hayride's history. Hank Williams began performing on the Hayride in 1948 after his initial rejection from the Grand Ole Opry. In April 1948, the management of KWKH decided to bring back Saturday Night Roundup, a country music show, and renamed it Louisiana Hayride. Overhanging was a Lucky Strike cigarette banner with the logo LSMFT, Lucky S trike Means Fine Tobacco. The U.S. Customs Department had seized some 520 copies of the book several weeks earlier as the book entered the U.S. from England, where it had been printed. © 2021 A&E Television Networks, LLC. Louisiana Hayride. At the Louisiana Hayride Tonight, a set of 20 CDs with 599 Hayride performances, was released in October 2017 by Bear Family Records. Against the backdrop of Shreveport’s colorful history the author analyzes the unique combination of Shreveport’s regional character, KWKH radio, and the country music “barn dance.”. [10][11], Country music show originating in Shreveport, Louisiana. Brown was leading a delegation of business executives to the former Yugoslavia to explore business ...read more, Bruno Richard Hauptmann, convicted in the 1932 kidnapping and murder of the 20-month-old son of Charles A. Lindbergh, is executed by electrocution. The musical cast for the inaugural broadcast included: the Bailes Brothers, Johnnie and Jack, the Tennessee Mountain Boys with Kitty Wells, the Four Deacons, Curley Kinsey and the Tennessee Ridge Runners, Harmie Smith, the Ozark Mountaineers, the Mercy Brothers, and Tex Grimsle… And while the Opry banned the electric guitar, the Hayride embraced the instrument that would help transform one strain of “hillbilly music” into the new, hybrid form called rock and roll. In addition to giving Hank Williams his first wide radio audience in 1949 and then welcoming him back after the Opry fired him for drunkenness in 1952, Logan and The Louisiana Hayride also gave 19-year-old Elvis Presley a crucial break in October 1954. Over the years, country music greats such as Webb Pierce, Kitty Wells, Jimmie Davis, Will Strahan, Slim Whitman, Floyd Cramer, Sonny James, Hank Snow, Faron Young, Johnny Horton, Jim Reeves, Claude King, Jimmy Martin, George Jones, John and The Three Wise Men, Johnny Cash, Frankie Miller, Tex Ritter, Willie Nelson, Bob Wills, Cowboy Jack Hunt & Little Joe Hunt of the Rhythm Ranch Hands, Nat Stuckey, and Lefty Frizzell, among many others, performed on Louisiana Hayride. The show was soon made into a Broadway attraction called Louisiana Hayride. A live recording of Jambalaya (On the Bayou), by Hank Williams, is included in the set. Louisiana Hayride, country music show that aired over 50,000-watt KWKH radio in Shreveport, Louisiana, from April 3, 1948, through November 1958, more than 550 straight Saturday nights. On March 1, 1932, Charles Lindbergh Jr., the son of the famous American aviator who made the first solo, nonstop transatlantic ...read more, On April 3, 1860, the first Pony Express mail, traveling by horse and rider relay teams, simultaneously leaves St. Joseph, Missouri, and Sacramento, California. HISTORY reviews and updates its content regularly to ensure it is complete and accurate. The legendary Texas Ranger and frontiersman “Big Foot” Wallace is born in Lexington, Virginia. DATELINE, TK — For more than two decades, the Louisiana Hayride radio show was a Saturday night staple for music lovers. Logan, representing radio station KWKH, in blue ink. It was a very popular regional radio station, best known for The … Early years of Shreveport radio Radio and the Louisiana Hayride are in Kent's blood. In the mid-1950s, KWKH was the first major radio station to feature the music of Elvis Presley on the Louisiana Hayride. Joey Kent looks beyond the well-documented paths of "Luke the Drifter" and the "Hillbilly Cat" and peers into the corners of KWKH and the Municipal Auditorium to shed light on other little-known performers, local singers, and a few others that skipped across the Hayride's stage on their way to fame. At the 50th annual Academy Awards, held at the Dorothy Chandler Pavilion in Los Angeles, Woody Allen’s Annie ...read more, One of America’s most famous criminals, Jesse James, is shot to death by fellow gang member Bob Ford, who betrayed James for reward money. Horace Logan continued to produce Louisiana Hayride until 1957. The successful show helped launch the careers of a number of important music artists. They said he was quite talented at an early age, having played … Louisiana Hayride was a sort of real-life Prairie Home Companion, with lots of atmospheric opening and closing themes, stage patter, and quirky commercials, and this set incorporates enough of all of that to make you feel as if you’re sitting by the radio half a century ago. "use strict";(function(){var insertion=document.getElementById("citation-access-date");var date=new Date().toLocaleDateString(undefined,{month:"long",day:"numeric",year:"numeric"});insertion.parentElement.replaceChild(document.createTextNode(date),insertion)})(); FACT CHECK: We strive for accuracy and fairness. In 2009, after several years of litigation over the Louisiana Hayride name and trademark, a federal court ruled that Margaret Lewis Warwick owned the rights to the name. The Louisiana Hayride radio show was broadcast live every Saturday evening, on the Shreveport AM radio station, KWKH. The Louisiana Hayride was the brainchild of Horace Lee Logan, who first became a radio host on Shreveport’s KWKH-AM in 1932 at the age of 16. Yet even many committed country fans are unfamiliar with a program that, during its 1950s heyday, eclipsed even the Opry in terms of its impact on country music itself. Centenary archivist contributes to Hayride compilation. Unidentified. Shreveport Louisiana Hayride Company, LLC, Stephen L. Betts, "Hear Hank Williams' Rare Live 'Jambalaya' From Massive New Box Set". https://www.rollingstone.com/country/premieres/hank-williams-jambalaya-hear-rare-live-version-w508444, http://www.shreveporttimes.com/story/entertainment/2018/01/24/centenary-archivist-contributes-hayride-compilation/1061683001/, http://findingaids.loc.gov/db/search/xq/searchMfer02.xq?_id=loc.mbrsrs.eadmbrs.rs010002&_faSection=overview&_faSubsection=did&_dmdid=, https://en.wikipedia.org/w/index.php?title=Louisiana_Hayride&oldid=1002743175, Theatres on the National Register of Historic Places in Louisiana, Creative Commons Attribution-ShareAlike License, This page was last edited on 25 January 2021, at 21:25. In a bill signed by John Hancock, its president, and dated April 3, 1776, the Continental Congress issued ...read more. The call letters of the station, KWKH, and a Louisiana Hayride banner stretched across the scene. She gained notice in the 1950s, singing for several years on the legendary KWKH Louisiana Hayride. The contract is for the term of one year, beginning on November 12, 1955 and was executed on September 8th, 1955 and is four pages in length. In 1836, 19-year-old William Alexander Anderson Wallace received news that one of his brothers had been killed in the Battle of Goliad, an early confrontation in the Texan war of ...read more, The American Civil Liberties Union announces it will defend Allen Ginsberg’s book Howl against obscenity charges. KWKH Louisiana Hayride KCKY Coolidge, AZ KRUX Glendale, AZ KWKH Shreveport, LA Chuck Mayfield was born in Fort Smith, Arkansas in 1934. It began with an announcement on the local paper on March 28, 1948. On Saturday, April 3, 1948, the “Louisiana Hayride,” America’s newest live country radio show, debuted over KWKH in Shreveport. T he Louisiana Hayride was a radio barn dance broadcast from Shreveport’s Municipal Auditorium between 1948 and 1960. First broadcast on April 3, 1948 from the Municipal Auditorium in downtown Shreveport, Horace Logan was the original producer and emcee. Jeanette Hicks was born in Texarkana, Texas. Within a year of its debut, the program was so popular that a regional 25-station network was set up to broadcast portions of the show, and was even heard overseas on Armed Forces Radio. The creators of the show took the name from the 1941 book with that title by Harnett Thomas Kane. On October 16 of that year, Elvis Presley appeared on the radio program. Henry Clay, the general manager of KWKH announced that a new radio-stage show would begin on April 3, 1948 at 8:00pm. … [6][7][8] As of May 31, 2012, KWKH had changed to a sports format and ceased producing the classic country music format reminiscent of the Hayride era. The Hayride is credited with introducing the world to Hank Williams, Elvis Presley, Johnny Cash, George Jones, and so many others. Presley's performance of his debut release on the Sun Records label, "That's All Right", brought a tepid response, according to former Hayride emcee Frank Page (1925-2013). Elvis Presley performed on the radio version of the program in 1954 and made his first television appearance on the television version of Louisiana Hayride on March 3, 1955. This led to the institution launching some artists that otherwise may have never had a chance without the opportunity the show presented. In August 2009, the Louisiana Hayride (1948–1960) was inducted into The Louisiana Music Hall of Fame. On this day in 1948, President Harry S. Truman signs the Economic Assistance Act, which authorized the creation of a program that would help the nations of Europe recover and rebuild after the devastation wrought by World War II. But if you see something that doesn't look right, click here to contact us! The three-hour show, performed live in Shreveport’s Municipal Auditorium, was created and hosted by KWKH … Hank Williams Jr. was born in Shreveport on May 26, 1949, during his father's stint on the Hayride. [1] First broadcast on April 3, 1948 from the Municipal Auditorium in downtown Shreveport, Horace Logan was the original producer and emcee. The author’s father ran the show in the 1970s and 1980s. While the Opry would rarely if ever feature a performer who had not yet had a hit record, the Hayride often featured up-and-coming artists who had yet to find an audience. [2] The flagship station of the program was KWKH/1130 in Shreveport. The Louisiana Hayride was the brainchild of Horace Lee Logan, who first became a radio host on Shreveport’s KWKH-AM in 1932 at the age of 16. KWKH & The Louisiana Hayride. Attaway backed Claude King on recordings and in 1950 he recorded a duet with Webb Pierce on Pacemaker Records. Around 1947 or so, the family moved to Eloy, Arizona. Presley became so popular that after his final appearance on Hayride in 1956, emcee Horace Logan announced to the crowd a phrase that would become famous: "Elvis has left the building."[4]. [5] However, KWKH continued to use the Louisiana Hayride name for packaged music tours throughout the 1960s on a bi-weekly, monthly or quarterly basis, finally ending operations entirely in 1969. All Rights Reserved. Because most of the talented country artists who got their first breaks on the Hayride—Hank Williams, Kitty Wells, Webb Pierce, Faron Young—would eventually move on to Nashville, it was common to hear The Lousiana Hayride referred to as “the Grand Ole Opry’s farm team.” Logan, however, always referred to the Opry as “the Tennessee branch of the Hayride.”. Elvis first appeared on KWKH's Louisiana Hayride in October 1954 in Shreveport, LA...here's a little Elvis-Hayride history! It was then that Logan took the microphone and coined a famous phrase: “Please, young people…Elvis has left the building…please take your seats.”, "The Louisiana Hayride" radio program premieres on KWKH-AM Shreveport, https://www.history.com/this-day-in-history/the-louisiana-hayride-radio-program-premieres-on-kwkh-am-shreveport. Here are rare transcriptions from the original headliners of the Louisiana Hayride radio show, Johnnie, Jack, and Jack's wife, the illustrious Kitty Wells. Curley Kinsey and the Tennessee Ridge Runners, Little Joe Hunt (world's fastest banjo picker), An Interview with Joey Kent, Owner of the Louisiana Hayride Archives, "Judge Rules On 'Louisiana Hayride' Name". [3] Nonetheless, Presley was signed to a one-year contract for future appearances. The creators of the show took the name from the 1941 book with that title by Harnett Thomas Kane. … [5] Located at a new dinner theater facility in Bossier City, this new Louisiana Hayride was syndicated on radio and ran until 1987,[2] discovering such talent as Branson fiddle sensation Shoji Tabuchi and popular country singer Linda Davis. For 16 years, Jesse and his brother, Frank, committed robberies and murders throughout the Midwest. Joey is also the author of “Elvis: The Louisiana Hayride Years”. An interesting footnote to the story of The Louisiana Hayride involves the origin of a famous Elvis-related phrase. Even the most ardent non-fans of country music can probably name the weekly live show and radio program that is regarded as country music’s biggest stage: the Grand Ole Opry, out of Nashville, Tennessee. Broadcast from Shreveport, Louisiana, the local station KWKH's 50,000-watt signal reached listeners in over 28 states and lured them to packed performances of the Hayride's road show. Share Tweet LinkedIn Embed pszr.co/rsDLb 10000 views × From its premiere on April 3, 1948 to its final weekly show in 1960, The Lousiana Hayride, out of Shreveport, Louisiana, launched the careers not only of several country-music giants, but also of a young, genre-crossing singer named Elvis Presley, the future King of Rock and Roll. Broadcast by Shreveport, Louisiana’s KWKH-AM from 1948-1960, Hayride stood as the chief rival to the now better-known Grand Ole Opry. In many ways, The Louisiana Hayride was a straightforward knock-off of the Grand Ole Opry, but with two key differences. The Louisiana Hayride was on each Saturday night from Shreveport, Louisiana on radio station KWKH. After a lackluster, single-song debut on the Grand Ole Opry failed to garner him a return invitation, Elvis gave a knockout performance of That’s All Right (Mama) and Blue Moon of Kentucky on The Louisiana Hayride that set him on his path toward stardom. KWKH today is know as "The Home of the Legends" according to its website as of 2012. Kaczynski, born in Chicago ...read more, Ronald H. Brown, the U.S. secretary of commerce, is killed along with 32 other Americans when their U.S. Air Force plane crashes into a mountain near Dubrovnik, Croatia. Joey Kent is an expert on The Louisiana Hayride, with critically acclaimed books, CDs and articles to his credit. We first read about her in 1953 when Hillbilly and Western Hoedown magazine reviewed a recording of hers attributed to the … Two discs followed on Imperial in 1954. While both programs focused on country music and targeted the same geographic area with their 50,000-watt signals, The Louisiana Hayride embraced new artists and new musical innovations that the staunchly traditionalist Grand Ole Opry would never consider. Louisiana Hayride was aired on KWKH, a radio station featuring hillbilly music. From Hank Williams to Elvis Presley, Cradle of the Stars is the story of the first American idols and their rise to fame and fortune on the KWKH Louisiana Hayride. He is an archivist, historian and public speaker. [2] In 1999, Logan published a book about the Hayride that received acclaim from reviewers such as Publishers Weekly and Kirkus Reviews. Williams began performing on the radio program of Jambalaya ( on the paper... A number of important music artists the mid-1950s, KWKH & the Louisiana Hayride in October in. Station featuring hillbilly music never had a chance without the opportunity the show was broadcast live KWKH... 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